SMART STORYTELLING.

Brian Honigman is a content marketing consultant & CEO of Honigman Media -- Email: brian@honigmanmedia.com

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Url builder article
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Measuring Your Visual Marketing Efforts on Pinterest and Instagram with Google Analytics

Pinterest and Instagram have quickly become two of the top social platforms for businesses interested in telling visually compelling stories about their brands, products, and service offerings. Their recent popularity could be attributed to each network’s millions of active users or from the ongoing success that some brands have seen on these channels.

Victorias secret collage2 article
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How to Make Use of Instagram's “Layout App” for Business

Learn step-by-step how to use the Layout app and discover how the Home Depot, Valspar and Oreo brands are already using this tool to compliment their Instagram marketing strategies.

Prada instagram article
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Align Your Instagram Marketing Strategy to Serve Your Customers Intentions

Learn how to identify the behaviors of your audience and how you should align your campaigns on Instagram to better fit in with the community and drive more customer actions for your business.

Vestiaire collective tweet article
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Smart Ways to Integrate Your Twitter and Pinterest Marketing

From planning content specifically for each channel to repurposing your content between channels, learn how to properly integrate your Twitter and Pinterest marketing to become more agile when sharing content effectively on both networks.

Twitter tweet tweet 02 article
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Tweet Smarter: The Twitter Metrics That Matter Most

It’s no surprise that Twitter can be a powerful tool for your business to drive audience engagement, create customer dialogue, and ultimately increase the bottom line, but it can also be challenging to prove that your ongoing Twitter efforts are actually producing these optimal results.

Read more: http://blog.sumall.com/journal/tweet-smarter-the-twitter-metrics-that-matter-most.html#ixzz3g9yQATHh

Fanta printergram article
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6 Interesting Ways to Encourage User Generated Content on Instagram

Learn from the following strategies and how these brands promoted and drove unique user generated content campaigns on Instagram to expand their content’s organic reach, increase social proof, and create visually compelling stories.

Pinterest promoted pin tutorial article
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How to Generate Results Using Promoted and Cinematic Pins on Pinterest

Learn how to generate results and drive engagement for your brand using these two forms of advertising on Pinterest and why your business should pay attention to this on-the-rise social platform.

Snapchat screenshot article
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Metrics That Don’t Disappear: How to Effectively Measure Your Snapchat Efforts

By taking a closer look at the information that Snapchat does provide, you can begin to find tangible metrics and learn how to effectively measure your Snapchat efforts.

Lilly pulitzer instagram article
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Profit From Your Visuals: How to Generate Sales from Instagram

The following tips can help you learn the latest Instagram sales strategies to begin profiting from your visuals.

Seo must haves content marketing article
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Search Is Still a Priority: Top SEO Must-Haves for Your Content Marketing

We’ll walk through the top SEO must-haves including how thought provoking content affects your search rank, why social mentions and inbound links are your best friends, and how to address the technical concerns of your content. Let’s get started.

Canva marketing article
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How to Achieve Big Content Marketing Wins as a Small Business

Generating results with content marketing isn't limited to the Fortune 500 companies.

Considerations for budgeting content marketing article
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Four Considerations to Keep in Mind When Budgeting for Content Marketing

Keep the following considerations top of mind when budgeting for content marketing.

Bonobos google article
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Why Generating Results from Content Marketing Is a Marathon, Not a Sprint

Content marketing is a long-term commitment and here’s why.

Quicksprout content marketing article
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The Marketer’s Approach to Balancing a Paid, Owned, and Earned Social Media Strategy

This framework is commonly referred to as the “paid, owned, earned” approach. The idea is essentially that all marketing falls into three different categories.

Hanger customer service article
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Four Ways to Deliver Exceptional Customer Service

Customer service is a necessity for your business to survive for the long-term. Today’s consumer expects a quality experience when they pay for a product or service, otherwise they’ll take their business elsewhere.