Brian Honigman

Brian Honigman

SMART STORYTELLING.

Brian Honigman is a content marketing consultant & CEO of Honigman Media -- Email: brian@honigmanmedia.com

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Grow seo budget v1 article
How to Make the Case for Growing Your SEO Budget

There’s no questioning the benefits and importance of a sustainable SEO strategy for increasing your brand awareness, driving traffic, and growing revenue streams, but when it comes time to make a case to invest more into your SEO budget, the conversations can start to get a bit tricky.

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Approaching Content Marketing Offline

In the content marketing world, we often times focus on producing videos, white papers, blog articles and other online first strategies and sometimes fail to consider that offline content campaigns can also generate positive results for our marketing efforts.

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How to Generate Results Using Promoted and Cinematic Pins on Pinterest

Learn how to generate results and drive engagement for your brand using these two forms of advertising on Pinterest and why your business should pay attention to this on-the-rise social platform.

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How to Decide Whether Your Web-Only Brand Should Open a Retail Store

By gleaning insights from these aforementioned ecommerce innovators, you can learn the key factors that your web-only business should take into consideration prior to launching physical locations of your own.

Seo cost v2 article
How Much Does SEO Cost? A Breakdown

While the benefits of good SEO are clear, the cost of accomplishing an SEO strategy can vary significantly depending on the goals of the company and the type of strategy being implemented.

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Crafting Interesting and Concise Triggered Emails

Learn what it takes to craft trigger emails that are concise, beautiful and engage your customers based on the virtues of your brand.

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You Are What You Measure: Website Metrics That Matter

To properly measure what matters, look to incorporate a variety of these metrics to illustrate the success of your website and content marketing efforts.

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5 Lessons Learned from Unlikely Sources on YouTube

This article will take a look at five non-marketers who are using some pretty remarkable approaches to market themselves and their brands on YouTube.

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Profit From Your Visuals: How to Generate Sales from Instagram

Tactics for profiting from your activity on Instagram.

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Mobile SEO in 2015 — Everything You Need to Know

Perhaps some of the panic and frenzy around Google’s algorithm tweak, which some are claiming as “Mobilegeddon,” comes from a general misunderstanding as to how SEO works, particularly as it relates in a mobile environment.

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5 YouTube Marketing Lessons From Unlikely Sources

This article will take a look at five non-marketers who are using some pretty remarkable approaches to market themselves and their brands on YouTube.

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Lessons Learned From Starbucks on Experimenting With Mobile Marketing at Retail

Starbucks is a leader in omni channel marketing, and there are a variety of strategies that you can glean from their mobile initiatives to better prepare your organization for mobile opportunities.

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How to Drive ROI from Your Data with Triggered Emails

Learn why trigger based and automated emails are valuable and how they can help you better utilize your customer data to improve conversion rates and drive ROI for your business.

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Why Content Marketers Should Double Down on Facebook

Looking to generate results with content marketing? Keep spending a majority of your efforts on Facebook.

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How Long Does It Take for SEO to Produce Results?

This is one of the most common questions circling around the SEO industry, and unfortunately, the answer is not so simple.