Brian Honigman is a content marketing consultant & CEO of Honigman Media -- Email: firstname.lastname@example.org
In this article, I'll highlight three beneficial approaches to developing worthwhile content that will drive results. Exceptional content should do any number of the following three things: educate, entertain or convince.
Learn how to choose the right topics to focus your content on to ensure you’re reaching your goals with content marketing.
A new social platform “worth trying out” launches every month. While that may be exciting for many social media managers, it also comes with a big challenge: deciding whether to invest time and resources into experimenting with something entirely new while not diverting too much attention away from your existing audiences.
Better plan for the distribution of your content before it is published.
Finding a better balance with your use of social media.
The future of social media is chat and messenger apps. Here's what your business should be thinking about.
This article will show you how to create a sustainable, and consistently engaging email newsletter that drives results and engages your subscribers on a regular basis.
Whether you’re a one person-team or you run a content division, these tips will help you build a sustained content marketing rhythm.
Any organization can use content marketing to move the needle, regardless of their budget.
How to approach video in 2015.
One of the key elements of tackling content marketing for your organization is effective content creation that is part of a consistent series, similar to the idea of a television series.
Grow your network with content!
However, a few noteworthy social brands seem to have a true understanding of the established standards but ignore them in ways that make sense for their brand and actually enhance their online presence.
Rethinking authenticity with your approach to social media.
This article will outline some practical considerations to have in mind when writing a social media policy for your organization.