Brian Honigman

Brian Honigman

SMART SOCIAL STORYTELLING.

Brian Honigman is a content marketing consultant & CEO of Honigman Media -- Email: brian@honigmanmedia.com

  • 756
    stories
  • 930K
    words
Pop up example article
SAP Business Innovation

How To Drive Quality Leads From Your Blog Content

Too often, marketers get caught up in buzzwords and one-off trends instead of really focusing on how their efforts are driving long-term results.

Failing to succeed with innovation e1410231416399 article
SAP Business Innovation

How To Become The Content Innovator At Your Organization

Take this approach to managing content at your organization.

The long game of customer loyalty1 article
SAP Business Innovation

4 Ways To Deliver Exceptional Customer Service

Customer service is a necessity for your business to survive for the long-term. Today’s consumer expects a quality experience when they pay for a product or service, otherwise they’ll take their business elsewhere.

Petcentric case study flyer e1409190217248 article
SAP Business Innovation

How to Move Past Creating Content for Early-Stage Buyers

Two of the biggest issues content marketers face are creating content that appeals to deeper-level leads across the marketing funnel as opposed to early-stage prospects, and creating content genuinely interesting, quality content that goes beyond talking about their companies’ product offerings.

Linkedin homepage article
SAP Business Innovation

How to Develop a Winning LinkedIn Publishing Strategy

Make the most of the experience your organization is having on LinkedIn.

Open uri20140805 17621 1sz1i1p article
SAP Business Innovation

How to Create and Use Buyer Personas

What it takes to develop accurate buyer personas for your business.

Open uri20140716 2780 1ek7umn article
SAP Business Innovation

How to Create a Sales Funnel with Facebook Ads

Creating a sales funnel on Facebook doesn't have to be difficult.

Open uri20140703 28739 1oga4uk article
SAP Business Innovation

How to Keep a Reader Engaged with Your Blog Posts

Use the following tips to make your blog content more readable and reduce content fatigue.

Open uri20140515 8109 1m2lrgt article
SAP Business Innovation

The Guide To Creating Shareable Content On Google+

The guide to properly optimizing your Google+ content for sharability, readability and consumption.