Brian Honigman

Brian Honigman

SMART SOCIAL STORYTELLING.

Brian Honigman is a content marketing consultant & CEO of Honigman Media -- Email: brian@honigmanmedia.com

  • 737
    stories
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20150819200953 hands on key board coffee house article
Entrepreneur

6 Predictions for Content Marketing in 2016

I want to begin this year by looking ahead towards the year to come and outlining six brand new content marketing predictions for 2016.

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Entrepreneur

How to Create Visual Content That Resonates With Your Audience

High-quality visuals are integral to any content marketing effort and this article will share some insight and strategic advice for incorporating amazing imagery into your content.

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Entrepreneur

4 Ways to Increase Your Content's Reach Without Breaking the Bank

Successful content marketing can be a challenging strategy to master, even for the largest organizations. Throw this strategy to a business with a strict budget and minimal resources, and you can likely expect an uphill battle.

20150803163439 man on computer iphone apple article
Entrepreneur

How to Make Both Spontaneity and Planned Posts Work on Social Media

Social media marketing is a tough discipline to master because it makes two demands of marketers that seem to contradict each other.

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Entrepreneur

Why Publishing Is the Fifth "P" of Marketing

The four P’s are a widely used mnemonic device coined by the head of the American Marketing Association in 1953 meant to help illustrate the role of a marketer. They include: product, pricing, placement and promotion. Learn about the fifth P, publishing and why it's important.

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Entrepreneur

Why Sharing Can Power the Future of Marketing

As sharing continues to play a bigger role in the way marketers interact with stakeholders across channels, understanding new ways to make your content and organization more human will become increasingly important.

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Entrepreneur

How You Can Generate Results From Promoted Pins on Pinterest

While all of these benefits are available via organic posts, the relatively new and vastly under-explored realm of promoted pins offers a wealth of new opportunities.

20150803163439 man on computer iphone apple article
Entrepreneur

How to Use Content Marketing to Build a Brand with Purpose

Beyond strategy and tactics, it is necessary to have a clear purpose that informs all of your content decisions. This purposeful element is a crucial component of any cohesive and effective content marketing effort.

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Entrepreneur

Earning the Right to Promote Using Content Marketing

Content marketing can be incredibly effective at strengthening your brand, but it is not a promotional tool.

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Entrepreneur

A Simple Guide to Using Multiple Blogging Platforms in Your Content Strategy

How to port existing content from your blog and tailor it to each platform in order to maximize your content’s impact.

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Entrepreneur

5 YouTube Marketing Lessons From Unlikely Sources

This article will take a look at five non-marketers who are using some pretty remarkable approaches to market themselves and their brands on YouTube.

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Entrepreneur

Why Content Marketers Should Double Down on Facebook

Looking to generate results with content marketing? Keep spending a majority of your efforts on Facebook.

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Entrepreneur

The Future of Social Is Messaging Apps, But How Do Brands Fit In?

The future of digital marketing is chat apps, learn why.

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Entrepreneur

A Healthy Fear of Failure Makes Entrepreneurs More Likely to Succeed

The business advice and entrepreneurship literature is overflowing with inspiring quotes on how to persevere through failure or how it makes you stronger in the long run.

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Entrepreneur

A Guide For Creating Consistently Great Content

For those in the marketing industry, there’s very little doubt. Content marketing works.

While there’s no debating that content marketing works, it only works if it’s done right; and one of the keys to doing content marketing right is to do it consistently.