Brian Honigman

Forbes

Vivienne Ming: How Good Communication Skills Can Counter Workplace Bias

Dr. Vivienne Ming is a theoretical neuroscientist, co-founder of Socos Labs, chair of the board of directors at StartOut and an international speaker covering her AI-driven research into the future of work, education, inclusion and gender in business, technology and more.
One focus area of her research has been understanding the economic toll of bias in the workplace, specifically how LGBTQ professionals and other minorities have to work harder to get as far as white straight men.

brianhonigman.com

Why Companies Should Embrace YouTube And How To Get It Right

Why create a YouTube channel for your organization? The growth and the maturity of the video platform are reasons enough to get active, but there are many more.

Forbes

Allen Gannett: How To Realistically Cultivate Creativity

I spoke with Allen Gannett about why he thinks it's important for creatives to imitate the work of leaders in their field, what sources of data are the most important to validate a creative's ideas and what impact being gay has had on his creativity.

Forbes

James Felton Keith: How LGBTQ Entrepreneurs Can Get Involved In Politics

James Felton Keith is an engineer, economist, author, speaker, the Chairman of the International Personal Data Trade Association and a serial entrepreneur having co-founded SLAY Media House, Accrue and other ventures.

Most recently, he's the first black, bisexual candidate to run for election in the U.S. House as a representative of New York's 13th Congressional District.

I spoke with Keith at StartOut's Congressional LGBTQ Entrepreneur Summit earlier this year about how to get politically active as an entrepreneur and how important it is for LGBTQ leaders to be vocal.

Forbes

Sandy Gould: How To Attract, Hire And Retain LGBTQ Talent

I spoke with Sandy Gould about how he's navigated his career, his approach to reimaging the hiring process, what it takes to attract and retain LGBTQ job candidates and more.

Forbes

Dorie Clark: How To Diversify Your Career With Confidence

I spoke with Dorie Clark about how she has the confidence to take on a range of different projects, how LGBTQ entrepreneurs can use their perspective as an advantage, how to identify what makes you unique as a professional and more.

Forbes

Jennifer Yador: How To Foster A Long-Lasting Career In Tech

Jennifer Yador is a serial entrepreneur, speaker and Senior Business Development Manager at Amazon with an extensive background in finance and technology.

I spoke with Yador about what's lessons she's applied to her full-time roles from her experience as an entrepreneur, what professional traits are important for succeeding at leading tech companies and the challenges she's faced in the workplace.

Forbes

Leanne Pittsford: How To Diversify Your Company's Leadership

Leanne Pittsford, a San Francisco based tech entrepreneur, noticed that many of the LGBTQ networking events she attended were catered to gay men. Frustrated by this pattern, she decided to organize a series of gatherings for lesbians in technology at a local bar and soon came to realize she was on to something.

Forbes

Laura Moffat: Creating A Clothing Brand For Women With Tom-Boy And Androgynous Style

Kelly and Laura Moffat have challenged fashion norms by creating a menswear inspired clothing line designed for women, based on their own shopping frustrations and the feedback from friends with similar experiences.

In 2015, the Brooklyn-based couple created Kirrin Finch, a conscientious clothing company to meet the demand for gender-norm defying button-down shirts, pants, t-shirts and accessories that are eco-friendly, made in America and most importantly, designed for a range of women's bodies.

Forbes

Mariah Hanson: How She Built A Successful Music Festival For LGBTQ Women

Mariah Hanson is the founder behind The Dinah, known as the world's largest party and music festival for lesbians and women of all backgrounds. Started by Hanson in 1991, the event has grown to become a five-day celebration in Palm Springs attracting 15,000 attendees annually to listen to music, attend parties and connect with other queer women.

The Next Web

How to become part of your customer’s media diet

Businesses should reframe their approach to marketing in 2018 by aiming to become a part of the media mix their customers consume on a daily basis.

brianhonigman.com

How to Re-Engage, Reinvigorate and Retain Your Audience with Content

Getting more clients for your company is a good thing, but not at the expense of ignoring your existing customer base. Retaining customers isn’t easy, but it is essential to support your continued growth.

brianhonigman.com

How Long It Takes to Create Different Types of Content (With Examples From the Pros)

Being strategic with your time as a marketer comes down to prioritizing what your working on and grasping how long different tasks take to successfully complete.

brianhonigman.com

An Introduction to Content Marketing Software

Like anything new, first comes the concept, then come the tools. Just about everyone claims to be doing content marketing, but far fewer organizations have a thought-out plan.
According to Content Marketing Institute, only 44% of B2B marketers and 39% of B2C marketers have a documented content strategy. But as organizations scale content operations, workflows, distribution, and promotion, many are seeking tools to centralize, manage, and improve the process. That’s where content marketing software comes in. This software can help organize, automate, and visualize your efforts to create....

brianhonigman.com

The Hidden Value of a Social Strategy

For many businesses, it is difficult to define the value that an effective social media strategy offers. Within the social media marketing industry, both leaders and newcomers alike will refer to ‘the elusive ROI’ as if it were the holy grail: powerful yet undiscovered. In truth, while some of the value of a strong social strategy will be quantifiable, the vast majority will always remain hidden.